Victoria Noureddine on LinkedIn: #design #ai #technology #tech #brand #branding #goldmansachs (2024)

Victoria Noureddine

Senior Graphic Designer. Branding & Identity design, Editorial and Presentations design, Packaging design, Web design, Creative thinking, Concept development.

  • Report this post

Brief “Zenith” is a tech start up specialising in wearable health technology. Their target audience is 18-30 young professionals, who would like a contemporary fashion-forward piece of technology they can wear every day. They care about their health but are not fitness/body obsessed and they are concerned about sustainability. Solution 1. Modern and Sleek Design The brand identity should convey a sleek and stylish aesthetic that aligns with current fashion trends and emphasises sustainability. The wearable technology should be designed to seamlessly blend with everyday fashion choices, making it visually appealing and desirable to the target audience. Utilising simple, clean lines and minimalistic shapes will be key elements of the brand identity. The integration of wearable technology with fashion will be illustrated by showcasing the devices being worn stylishly. AI-generated product photography (created by Midjourney) will depict the technology seamlessly blending with clothing or accessories, demonstrating its compatibility with everyday fashion choices. 2. Trendy Colour Palette To appeal to the fashion-conscious target audience, the colour palette should reflect current trends. A combination of bold, vibrant colours and sophisticated, minimalist tones, based on the brand's positioning, will help create a visually striking and engaging brand identity. Colours such as black, white, and grey, which are commonly associated with everyday fashion for young professionals, will be used. Neon green will be specifically employed to emphasise the intersection of technology and fashion, while green will represent sustainability and health. 3. Typography Modern, sleek, and professional fonts will be chosen to convey a sense of innovation and credibility. 4. Engaging Brand Story The aim is to craft a compelling brand story that effectively highlights the intersection of fashion and technology. This will be achieved by representing the product through AI-generated photography and editing it to showcase how the wearable technology enhances the lifestyle of young professionals. The visuals will demonstrate how the product makes a fashion statement while providing valuable features and functionality, ultimately resonating with the target audience.#design #ai #technology #tech #brand #branding #goldmansachs

  • Victoria Noureddine on LinkedIn: #design #ai #technology #tech #brand #branding #goldmansachs (2)

6

Like Comment

To view or add a comment, sign in

More Relevant Posts

  • Grant McGregor Ltd

    906 followers

    • Report this post

    Have you ever dreamed of a world where you could change out of your work attire at the push of a button? Well, we're inching closer to that reality.Project Primrose is a brainchild of Dr. Christine Dierk Dierk, an Adobe research scientist. It’s a revolutionary concept that combines the worlds of fashion and technology in a way we've never seen before. Imagine a wearable, flexible fabric that can display dynamic patterns on demand.Now, I know you're thinking, 'How does this affect my business?' Well, imagine the applications. Uniforms that can adapt to different settings or events, promotional clothing that can update with your latest marketing campaign, or even a morale-boosting 'fun shirt Friday' where employees can express their creativity.But this technology can be applied to various surfaces, creating interactive environments that could revolutionise the way we engage with our surroundings.Sure, it's still a proof of concept, and there's no word yet on when it will hit the market. But isn't it exciting to think about the possibilities?#Adobe #FashionTech #ProjectPrimrose https://hubs.ly/Q026plG30

    Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button techspot.com
    Like Comment

    To view or add a comment, sign in

  • BIT Services Aiken

    20 followers

    • Report this post

    Have you ever wished you could change clothes at the push of a button? Meet Dr. Christine Dierk, an Adobe research scientist who made quite the entrance at this year's Adobe Max conference with Project Primrose. Quoted as a "breakthrough in fashion technology," Dr. Dierk wore a dress made of wearable, flexible fabric that can display dynamic patterns on demand. Adobe says that this fabric can also be used to make furniture, bags, etc.You may be thinking, "How does this affect my business?" Think of the applications. Uniforms that can adapt to different settings or events, promotional clothing that can update with your latest marketing campaign, and more - with no word on when this will hit the market, we'll just stick to our regular white polo shirts for now! #Adobe #ProjectPrimrosehttps://lnkd.in/eii9HG8c

    Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button techspot.com

    6

    Like Comment

    To view or add a comment, sign in

  • The AI Recruiters

    433 followers

    • Report this post

    Literally a Game ChangerAre you ready for clothing that can be altered with the touch of a button?Imagine buying a shirt that has the ability to change into countless different designs? Or a purse to match any occasion? We're almost there, and Adobe just unveiled it with Project Primrose.The project combines several technologies and applications used to develop the stunning result. Adobe says Project Primrose uses wearable, flexible, non-emissive textiles that allow an entire surface to display content created with Adobe Stock, After Effects, Firefly, and Illustrator. Although the company used an interactive dress to showcase the innovation, end users can leverage the tech for various other applications, such as furniture, handbags, or other articles of clothing.In addition to allowing designers and artists to create new, interactive patterns, the concept could also present consumers with a new way to interact with fashion and the world around them. Rather than having to go out and buy another dress, shirt, or pair of shoes, individuals could download and wear cutting-edge patterns from their favorite designers or even create their own.Are you taking notice yet? AI, Tech & Web3 are changing the game. You can either learn the rules or be left behind.#LandonTop #Fashion #wearabletech

    Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button techspot.com

    1

    Like Comment

    To view or add a comment, sign in

  • METAVERSE FASHION COUNCIL

    31,317 followers

    • Report this post

    THE FABRICANT NAMES SEVDALIZA FACE OF NEW DIGITAL WEARABLES COLLECTIONSFashionUnited by Rachel DouglassDigital fashion house The Fabricant has unveiled a new partnership with Iranian-Dutch musician Sevdaliza, who will become the face of a new collection of digital wearables.Described by the brand as its ‘Icon’, Sevdaliza will be at the forefront of The Fabricant’s the XXories facewear range, which includes virtual earrings, facial piercings and nose changes, each of which can be worn via augmented reality (AR).According to the brand, the pieces will elevate the visual benchmark for digital fashion AR wearables, with an aesthetic that seemingly appears to pierce the skin.The collection comes as the debut of The Fabricant’sWholeland digital fashion project, centred around “embracing your shadow so you can freely express your whole self”, a press release read.Each item will act as a ‘key’ that unlocks access to future collections and activations as part of the initiative.The musician will appear as part of the campaign in the form of a digital twin, created via motion capture and technology by Unreal Engine.Speaking on the collection, Amber Jae Slooten, co-founder and creative director of The Fabricant, said: "We’re thrilled to have Sevdaliza as the Icon for The Fabricant’s XXories collection.“We’ve been inspired by her as an artist for a long time, and the uncompromising self expression she brings to everything she creates. It’s a spirit that’s in total alignment with our beliefs as a digital fashion house.“Fearless exploration of identity beyond physical boundaries is what we enable in everyone who wears our pieces.”The XXories digital wearables will be available to purchase through The Fabricant’s website from February 16.READ MORE:https://lnkd.in/edz6T8vd#dao #metaverse #metaversefashion #web3 #nft #technology #fashion #augmentedreality #project #future #digital #artist

    The Fabricant names Sevdaliza face of new digital wearables collections fashionunited.uk

    18

    Like Comment

    To view or add a comment, sign in

  • Ulisses Dias

    Empowering Digital Marketing Success with Innovative Technology @ Air NZ

    • Report this post

    Embrace change: Adobe shakes the fashion world with a simple touch of a button! Adobe's new wearable tech is a game-changer. An innovative blend of AI and fashion, it's a glimpse into the future of the industry. The tech allows you to customise clothing at a touch, paving the way for individualised style, unheard of in high street fashion. More than just being cool, this tech's potential implications are mind-boggling. It could reduce clothing waste and alter consumption patterns, hinting at eco-friendly retail practices. Food for thought, isn't it? https://lnkd.in/gNgKp7d7

    Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button techspot.com

    9

    1 Comment

    Like Comment

    To view or add a comment, sign in

  • Andrey Golub

    R&D anywhere: #FashionTech #DeepFashion #DesignAutomation #DigitalTransformation #MicroAutomation #DataDriven

    • Report this post

    Adobe Unveils Revolutionary Wearable Tech for Dynamic Clothing DesignIntroducing a groundbreaking innovation in the fashion industry, Adobe has revealed its latest wearable technology that promises to revolutionize clothing design. This cutting-edge technology allows designers to create dynamic and interactive clothing designs, opening up a world of endless possibilities.Adobe's wearable tech offers designers the ability to program their clothing designs using familiar software tools like Photoshop and Illustrator. This user-friendly approach ensures that designers can effortlessly bring their creative visions to life without the need for extensive coding knowledge.The implications of this innovative technology extend beyond the fashion industry. It opens up opportunities for brands to create interactive advertising campaigns, where clothing can display dynamic content or promotional messages. This could potentially transform the way brands engage with their customers, offering a unique and memorable experience.#WearableTech #DynamicClothing #FashionInnovationhttps://lnkd.in/eNxWH-dD

    Adobe's latest wearable tech promises dynamic clothing that can change at the push of a button techspot.com

    19

    Like Comment

    To view or add a comment, sign in

  • Pixite

    358 followers

    • Report this post

    Fashion AI is changing the world.You can now design your wearables with AI.Here's how to design Fitness clothes with AI for free:Introducing Pixite.ai:A powerful AI eCommerce tool that allows you to design your wearables.Design options include:1. Clothes2. Socks3. Sneakers4. T-shirts5. Tank TopTry it out here: pixite.aiHere's how to design your Tank Top:1. Go to Pixite.ai2. Write an English phrase describing your Tank Top's design.3. Hit "Generate"4. Choose "Tank Top"5. Choose gender: "Man"6. Create the product.20 Prompts you can use to design your wearables with Pixite.ai:1. Neon-lit dragons soaring above a futuristic cityscape.2. Cybernetic dinosaurs roaming through neon jungles.3. Ancient behemoths reimagined with holographic scales and LED eyes.4. A phoenix reborn in wires and metallic feathers, glinting under city lights.5. Mythical krakens with tentacles of fiber optics, lurking in the digital deep.6. Griffins with jet-powered wings cruising past towering skyscrapers.7. Electric serpents slithering through underground tech labyrinths.8. Cyber-enhanced mammoths, their tusks lit with bioluminescent colors.9. Anubis guardians at the gates of a neon-lit underworld.10. Minotaurs with circuit-laced fur, lost in the maze of a mega-city.11. A chimera with laser eyes, prowling the alleyways of cyber districts.12. Pegasus with chrome wings, soaring over cloud-piercing spires.13. Ancient gargoyles with surveillance cameras for eyes, perched atop smart buildings.14. Leviathans in the sky, their bodies cloaked in stealth technology.15. Cerberus with glowing collars, guarding the entrance to a virtual reality.16. Cyber sphinxes posing riddles in binary, seated beside data streams.17. A Loch Ness monster’s silhouette against the glowing pollution of a tech lake.18. Yetis with thermal camo, hiding in the snowy outskirts of urban sprawls.19. Mermaids with tails shimmering with reactive LED scales, swimming in toxic waters.20. Werewolves with nano-fiber fur and augmented reality eyes, howling at a digital moon.If you like it, go ahead and buy it.Try pixite.ai to design your wearables.#chatgpt #ai #aitools #design #fashion

    80

    12 Comments

    Like Comment

    To view or add a comment, sign in

  • Alexxandro Garcia

    Master Tailor @ Ralph Lauren | Pattern Design, Made to Measure

    • Report this post

    Smart clothing.Welcome to the inaugural piece of our 5-part series on the evolution of smart clothing and wearable technology. This journey into fashion's innovative future begins here, where clothing becomes more than fabric and thread. It's about the synergy of technology and textiles, crafting apparel smarter than ever. We dive into the current state of digital fashion, exploring its capabilities and real-world uses.🚀🔥 The FUTURE of clothing has arrived, and it's SMARTER than ever! Moving beyond sci-fi, SMART clothing is now a reality, transforming everyday wear. ELECTRONIC sensors and SPECIALTY conductive materials are making our clothes more INTELLIGENT and FUNCTIONAL, paving the way for a new era in fashion. 🧥💡📈⚡️Envision clothing that goes beyond mere coverage. Garments are now able to MONITOR biometrics, TRACK movements, and ALERT users to dangers. This isn't confined to one field; it's REVOLUTIONIZING multiple sectors. From aiding seniors to assisting warehouse workers, and even advancing health treatments, the scope is vast and just getting started.🤔For the average consumer, this opens a realm of BOUNDLESS OPPORTUNITIES. Imagine POWER-TRANSMITTING jeans keeping devices charged, and FITNESS-TRACKING scarves optimizing workouts. The SMART clothing era is here, offering a plethora of benefits for exploration and personal enhancement.⚠️With this NEW era comes responsibility. We must consider ETHICAL IMPLICATIONS and potential risks. As clothing becomes more interconnected and data-centric, issues of PRIVACY and SECURITY emerge. Balancing INNOVATION with the protection of individual RIGHTS is paramount.🚀💼Our next ARTICLE will delve into AUGMENTED attire, exploring how SMART clothing is reshaping FASHION's future. We'll discuss its POTENTIAL and the exciting opportunities it presents. Embrace this NEW era and reconsider your wardrobe choices – the FUTURE of FASHION is here, smarter and more dynamic than ever!- No hashtags needed.

    Like Comment

    To view or add a comment, sign in

  • Cathy Hackl

    Cathy Hackl is an Influencer

    Senior Tech, Gaming, Innovation Exec | Spatial Computing, AI Wearables, Virtual Worlds, Apple Vision Pro Dev | Gen Alpha Parent | Speaker | Futurist | Pod TechMagic| Board Member | XR | Ex: AWS, Magic Leap, HTC

    • Report this post

    To me, Apple’s 1st #XR #MixedReality device will a stepping stone toward a post smartphone future and its impact on the #future of #fashion, #retail and #luxury shouldn’t be underestimated. I recently spoke with Vogue BusinessMaghan McDowell about how the comeback of #AR mirrors for example is preparing audiences to see themselveswearingvirtual fashion in real time, in the physical world,in full body, and not through a small rectangle they hold in their hands. The tracking on these mirrors has also gotten a lot better than it used to be so the tech they are powered by is getting better. While it could be viewed as a renaissance by many, to me it's a steppingstone toward a future toward and AR and AI drivewearable world.We are on the path toward new devices for accessing the virtualdata layer is all around us but that is invisibleto the human eye.We are moving into apost smartphone future where some type of wearable will replace our smartphones or computers and that wearablecould be, in the long run, AR glasses or a screenless devicelike Humane'sAI and and projection device, and smart mirrors are one of the ways customers will be primed for that future. But we have to start somewhere and that’s what a new device could do. In essence, whatever Apple brings to market is transitional equipment that will lead us to more mature and robust devices, ultimately a device that will provide us with the ability to access a layer or dimension of data over the world around us and will create an immediate contextual insight in the next stage of a non-phone future. Apple’s 1st device will not the end all be all, but rather are a step toward this future. #Apple #wwdc2023 #fashiontech #business

    Smart mirrors are getting a second look from fashion voguebusiness.com

    145

    6 Comments

    Like Comment

    To view or add a comment, sign in

Victoria Noureddine on LinkedIn: #design #ai #technology #tech #brand #branding #goldmansachs (35)

Victoria Noureddine on LinkedIn: #design #ai #technology #tech #brand #branding #goldmansachs (36)

  • 116 Posts

View Profile

Follow

Explore topics

  • Sales
  • Marketing
  • Business Administration
  • HR Management
  • Content Management
  • Engineering
  • Soft Skills
  • See All
Victoria Noureddine on LinkedIn: #design #ai #technology #tech #brand #branding #goldmansachs (2024)

References

Top Articles
Latest Posts
Article information

Author: Terrell Hackett

Last Updated:

Views: 5668

Rating: 4.1 / 5 (52 voted)

Reviews: 83% of readers found this page helpful

Author information

Name: Terrell Hackett

Birthday: 1992-03-17

Address: Suite 453 459 Gibson Squares, East Adriane, AK 71925-5692

Phone: +21811810803470

Job: Chief Representative

Hobby: Board games, Rock climbing, Ghost hunting, Origami, Kabaddi, Mushroom hunting, Gaming

Introduction: My name is Terrell Hackett, I am a gleaming, brainy, courageous, helpful, healthy, cooperative, graceful person who loves writing and wants to share my knowledge and understanding with you.